September 5, 2013

Yellowfin secures BI reseller partnership with SolveXia

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5th September 2013, Sydney, Australia. Leading Australian provider of next-generation SaaS-based business process automation solutions, SolveXia, announced today that it has formed a reseller partnership with global Business Intelligence (BI) and analytics software vendor, Yellowfin.

Under the agreement, the Sydney-based firm will extend Yellowfin’s easy-to-use BI solution, and range of professional services, to its Australian and international client base.

SolveXia Managing Director and CIO, James Simpson, said that Yellowfin’s offerings were essential to “round out” the value SolveXia could deliver to its clients.

“The alliance will allow SolveXia to provide businesses with an end-to-end story for the lifecycle of information – from business process automation, information storage, to providing reporting and analytics capabilities,” said Simpson.

Simpson said that SolveXia decided to partner with Yellowfin because it was able to satisfy demands that other BI vendors could not.

“Yellowfin’s BI software offered a unique combination of consumer-oriented Web-based technology and world-class functionality,” said Simpson. “The technical capabilities of its software, matched with expert local support, made the decision to partner with Yellowfin easy.”

SolveXia Senior Quality Engineer, Viral Panchal, said Yellowfin’s strong educational approach was another major factor that made the partnership decision straightforward.

“Yellowfin offers great support, and their team cares passionately about their product and the success of their partners,” said Panchal. “This commitment to ongoing partner and client learning is evidenced by the dedication of their consulting team, and through the educational Webinars they run.”

Yellowfin CEO, Glen Rabie, said that the agreement would cement both companies as dominant forces in the Australian enterprise software market.

“SolveXia’s ability to provide quality Web-based business process automation solutions, to a range of clients, is second to none,” said Rabie. “This mutually beneficial partnership will help raise the profile of both organizations – particularly within Australia’s ICT community.”

About SolveXia

SolveXia is a technology partner for Australia’s leading businesses, delivering process excellence and improved productivity through Web-based automation solutions. Founded in early 2008 by experienced actuaries and senior managers in Sydney and London. SolveXia has since grown to service a range of companies both in Australia and overseas. SolveXia offers powerful and versatile process automation and data warehouse technology as an alternative to time-consuming, manual, repetitive processes. SolveXia's clients experience a significant uplift in productivity, efficiency and control at a fraction of the cost of alternative solutions. For more information, visit

About Yellowfin

Yellowfin is a global Business Intelligence (BI) and analytics software vendor passionate about making BI easy. Yellowfin is headquartered and developed in Melbourne, Australia, offering a highly intuitive 100 percent Web-based reporting and analytics solution. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a leader in mobile, collaborative and embeddable BI as well as Location Intelligence and data visualization. For more information, visit

For further media information, please contact:

Gemma Manning, Maning & Co Manager Director, on +61 (0)2 9555 5233, +61 0404 539 400 or

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